Regulations on issuing duplicates/re-issuing VBBH for trademarks

iGuide Stories

Learn about certification badge

Certification trademarks are crucial tools for verifying the quality and origin of products. They help consumers identify products that meet certain standards and build trust in brands. This article will explain how certification trademarks work, their role in the market, and the benefits they offer to both businesses and consumers.

1. What is a certification mark?

Certification marks are:

A trademark whose owner allows another organization or individual to use his or her trademark (logo) on the goods and services of that organization or individual;
The purpose of the certification mark is to certify that the product meets standards for characteristics such as: origin, raw materials, service provision method, goods production method, quality, safety. all…

2. Some examples of certification marks include:

Certification mark "High quality Vietnamese goods - Voted by consumers" from the City High Quality Vietnamese Goods Business Association. Ho Chi Minh;
Certification mark "Trusted Vietnamese products" by the Association of Vietnam Retailers (AVR);
"Biosafety" certification mark of the General Department of Environment under the Ministry of Natural Resources and Environment;
ISO 9001:2015 certification - Quality management system developed and issued by the International Organization for Standardization...

3. Characteristics of certification marks

Not used by the trademark owner (i.e. not self-proclaimed);
Owners of certification marks are often reputable organizations, business associations or state agencies;
Individuals and organizations using certification marks for their products must ensure that they meet the standards of the certification mark and have the permission of the brand owner;
Certification marks are used to certify many different criteria of products such as: source, origin, raw materials used, how to produce goods, how to provide services, quality, durability. accuracy, safety or other characteristics of the goods or services bearing the mark.