How are the principles of protecting consumer rights regulated?

Pursuant to Article 6 of the Law on Consumer Rights Protection 2023, the content is as follows:

- Protecting consumer rights is the responsibility of the State, organizations, individuals and the entire society.

- The legitimate rights and interests of consumers are recognized, respected, guaranteed and protected according to the provisions of law.

- Protecting consumer rights must be proactively implemented promptly, fairly, transparently and in accordance with the law.

- Activities to protect consumer rights must not violate the interests of the State, the legitimate rights and interests of business organizations and individuals and other organizations and individuals.

- Ensuring fairness, equality, no gender discrimination, voluntary, not violating the law, not contrary to good customs and social ethics in transactions between consumers and business organizations and individuals joint.